New Virgin Upper Class service to JFK

The new hard left

Airlines need to know when to sweat the small stuff and when to back off and let a man enjoy the ride. Team Branson always manages to walk the perfect service line between dutiful and breezy, and its sharper Upper Class from London to JFK is little different. New wider sleep seats (now with an 87ins bed surface), an improved entertainment bay (with a 12.1ins touchscreen compatible with your own tablet) and some fancy architectural lighting that conveys just the right amount of sci-fi, mean turning left has never felt so vital.
The clincher: A newly designed upper bar (above right) so sleek (and well stocked) you'll forget all about finishing that presentation.